Advertising web 2.0 iunie 13, 2008
Posted by cferseta in internet.Tags: advertising, advertising web 2.0, ebay, ebay idea, web 2.0
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http://www.culture-buzz.com/blog/Ebay-Advertising-2-1661.html
top 100 web 2.0 aprilie 23, 2008
Posted by cferseta in internet.Tags: internet, situri, top 100, web 2.0
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web 2.0 as a tool for building your brand martie 30, 2008
Posted by cferseta in internet.Tags: bergenbier, brand, branding, coca-cola romania, ferseta, internet, neogen, search engine optimisation, SEO, sprite.ro, web 2.0
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un articol mai vechi de-al meu @ Conferinta de Informatica Economica.
Web 2.0 as a tool for building a brand
Constantin Ferseta, Bucharest, Romania,
In the online marketing used during web 1.0, the companies applied one simple rule: heavy branding. They tried to make their brand as visible as possible and they tried to put the logo, brand headlines, brand colors and other elements as much as they can across the site. Of course, Flash technology was mandatory, in order to impress the users (but most to impress the top management:)), (mai mult…)
Web 1.0 moare. PCR creste. martie 22, 2008
Posted by cferseta in internet.Tags: altavista, amazon, careerbuilder, craigslist, dogpile, eharmony, evolutie, facebook, global, google, hi5, internet, locuri de munca, lycos, match, monster, myspace, web 1.0, web 2.0
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De fapt nu moare, ci scade ca pondere relativa.
In ultimii ani se observa o tendinta foarte interesanta. Marea majoritate a site-urile clasice, care sunt cunoscute de toata lumea ca imaginea antreprenoriatului de succes pe internet sunt in cadere libera la cota de piata. Sau in unele cazuri norocoase, sunt constante. (mai mult…)
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